YOUNG AND DYNAMIC BRAND, WITH A COLORFUL AND COOL SOUL

The Marciano’s vision moved the brand into new frontiers. GUESS became a symbol of a young, sexy, and adventurous lifestyle. Throughout the decades, GUESS invited people to dream with its iconic and timeless advertising campaigns. Today, GUESS is a global lifestyle brand that offers a full range of apparel and accessories and caters to the youthful, glamorous, and sexy consumer.

GUESS has been part of Marcolin’s brand portfolio since 2013. The optical frames and sunglasses are contemporary styles that are dressed with on trend applications. The collection embodies the core values of the brand, with fashion forward silhouettes and daring combinations. Classic GUESS shapes are updated with a modern twist using bold colours and reflective mirrored shades to provide head turning styles to wear all season long. The aviator sunglasses continue to be a highlight each season and are the perfect classic style for both men and women.

BRAND COLLECTION

GUESS has been part of Marcolin’s brand portfolio since 2013. The optical frames and sunglasses are contemporary styles that are dressed with on trend applications. The collection embodies the core values of the brand, with fashion forward silhouettes and daring combinations. Classic GUESS shapes are updated with a modern twist using bold colours and reflective mirrored shades to provide head turning styles to wear all season long. The aviator sunglasses continue to be a highlight each season and are the perfect classic style for both men and women.

The new GUESS Eyewear collection shines the spotlight on the brand's distinctive stylistic elements highlighting its fascination with and connection to youthful vivacity and playfulness; qualities which have defined the brand since its inception.Featuring solid colors and geometric patterns, frames with bi-layer constructions and sunglasses with spoilers as well as innovative interpretations of the iconic metal G, the new season of GUESS captivates with its dynamic personality.Color block frames are the most vibrant novelty of the collection. Shades of peach, warm orange tones, greens, burgundy, and pearly whites are paired or alternated to create unique patterns on styles embellished with the G Chain metal logo inspired by iconic GUESS accessories. The brand’s iconic G adorns the temples of sunglasses and optical eyewear like a jewel, and the G Chain pattern is interpreted in a more audacious and luxurious way, both on the sides of the temples and on the fronts. Women's styles play with the depth of color, layering and transparencies of bi-layer injected plastic and acetate frames, creating delicate and refined feminine looks. The G logo is paired with a new, elegant chain in colorful fabric decorated with the G Cube motif inspired by the "Colors of Life" clothing line. The G Cube pattern also characterizes eyewear for men, decorating the bridges of styles with elegant, classic shapes interpreted with a modern, sporty design. These appealing frames in brilliant and smoky colors have refined silhouettes and a trendy soul.